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Building a Positive Media Profile

On sale

2nd January 2008

Price: £6.99

Selected: Audiobook Downloadable / ISBN-13: 9781848390058

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Editorial coverage carries at least two and a half times the weight of advertising. It is a very cost effective way of raising an organisation’s profile. This audiobook looks at how to build a positive media profile for an organisation. It provides information on how the media work and how to build good media relations. It also shows how to write a news release and get it published, how to conduct a radio and TV interview, and how to handle a bad news story.